Marketing for law firms is multifaceted operation that has to take into account the many different ways that organizations like yours actually operate. A number of strategies can be employed when developing ways to connect with new clients and to encourage contact from potential customers. Lead generation strategies are used to transform a curious browser … Continue reading “Connecting With Your Potential Clients-Lead Generation”
A large part of your firm’s success lies in your ability to market yourself to new clients. Most firmly ascribe to the idea that the only way to reel clients in is by positioning themselves as experts in their industries. Yet the dirty little secret of marketing for law firms is that for the vast … Continue reading “Why Being Mobile Friendly is Important”
Establishing a strong online presence to improve visibility and generate leads is generally an effective strategy for these firms. However, to meet this goal, firms need to go beyond building an optimized, informative and easily navigable website. To drive conversion and retention, attorneys also must appeal to mobile users. BusinessCreator helps firms reach and attract … Continue reading “Why Law Firms Cannot Afford to Ignore Mobile”
When it comes to building up your firm’s reputation and reaching out to a new client base, it’s much better to be seen than it is to be heard. While statistics have shown that online and mobile marketing efforts have drastically increased your ability to generate more traffic to both your website as well as … Continue reading “Developing Video Content Geared Towards New Clients”
The legal industry can be highly competitive, making marketing one of the most critical elements of success for your law firm. What that marketing should entail has evolved greatly over the years. Today’s legal marketing programs must integrate activities specifically targeted to reach and accommodate mobile users. This includes people on tablets as well as … Continue reading “Four Top Mobile Marketing Tips for Law Firms”
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