Three Tips to Improve Your LinkedIn Marketing

Posted on by Edward Lott

LinkedIn has become the most powerful tool for connecting professionals worldwide, and with more than 400 million members, it has become a creative and innovative marketing technique for businesses. Professionals and companies have been utilizing the networking site to promote themselves and their services. But how do you know if your LinkedIn marketing is working? … Continue reading “Three Tips to Improve Your LinkedIn Marketing”

Four Ways to Increase Your Law Firm's Online Presence

Posted on by Edward Lott

Quality Content is a Great Way to Increase Your Online Presence Online marketing plays a significant role in the success of a business, especially in competitive areas like legal representation. Having a strong online presence can help your business be found when people search for an attorney in your area, and it can help them … Continue reading “Four Ways to Increase Your Law Firm's Online Presence”

Online Marketing Strategies For Law Firms

Posted on by Edward Lott

Reputation Management A great lawyer marketing service will not only focus on getting the word out about the practice; but will also aid in reputation management. Reputation management is critical on the Internet, because often, prior to deciding on a professional lawyer, clients do some research into reviews about the services they are seeking. There … Continue reading “Online Marketing Strategies For Law Firms”

Do You Need Dedicated Mobile Ads?

Posted on by Edward Lott

For many people out there, the Internet is just the Internet; whether or not you’re trying to access it via a desktop or laptop computer or on your smartphone or tablet is irrelevant. The problem in that line of thinking is that when evaluating online mediums, you’re not exactly comparing apples to apples. The unique … Continue reading “Do You Need Dedicated Mobile Ads?”

Connecting With Your Potential Clients-Lead Generation

Posted on by Edward Lott

Marketing for law firms is multifaceted operation that has to take into account the many different ways that organizations like yours actually operate. A number of strategies can be employed when developing ways to connect with new clients and to encourage contact from potential customers. Lead generation strategies are used to transform a curious browser … Continue reading “Connecting With Your Potential Clients-Lead Generation”

Five Reasons Law Firms Should Care about Local Directories

Posted on by Edward Lott

Law firms must face the constant challenge of finding ways to get in front of potential clients. Effective search engine optimization requires ongoing effort and utilization of all potential avenues. Among the avenues that should not be overlooked are local or niche directories. Following are five ways that directory listings can help law firms with … Continue reading “Five Reasons Law Firms Should Care about Local Directories”

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